CROFTON CARE
Branding Design Case Study: Nursing Home
This assisted living center needed to portray itself better to a core audience that grew up with brands they could trust. This corporate update brought Crofton Care Rehabilitation Center into the new century and provided a cohesive look, color and theme that could be used throughout their advertising and marketing.
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Don’t take our word, listen to our customers…
Catalpha did a really terrific job on a complete redesign of our retail packaging. Our current retail customers continue to comment to me how eye-catching and attractive the updated art is, and when we’ve shown prospective new customers the new packaging, they totally love it. It’s just really easy to imagine the product jumping off shelves.
George Prior, BBQ Dragon
For the second week in a row all 5 appointment slots on Saturday are booked. Plus I have had some on weekdays. I am almost totally booked for July, August is close. And September is filling out nicely too. I think adding that option was a brilliant idea that has paid off. I think we have a Home run! Pretty exciting!
Donna Meros, Essex Florist, Owner
“Catalpha created our initial branded package which gave us a great look and the confidence to walk into any buyer’s office knowing we had a quality product in a packaging that would stand up to or beat any of the competitors.”
Daniel Baumwald,
TheraPearl