THERABAND
Packaging Design Case Study: Fitness and Exercise Product
The health therapy market is well acquainted with the TheraBand product. This product needed a refresh to enhance its entrance into the consumer sporting goods channel. Products that crossed the boundary between fitness and recovery were a good fit for forward thinking retailers. This line of products had many skus, in many shapes to accommodate. The design had to be flexible, colorful and unique.
Retail product point of purchase cardboard counter display.
In-store shelf signage and plan-o-gram for retail products.
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Thanks for all the support you’ve given us on this clam shell project for the oil valve. You all truly do an amazing job!
Mike, Valvomax
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Jackie Pino, Coopersburg Products LLC
Catalpha did a really terrific job on a complete redesign of our retail packaging. Our current retail customers continue to comment to me how eye-catching and attractive the updated art is, and when we’ve shown prospective new customers the new packaging, they totally love it. It’s just really easy to imagine the product jumping off shelves.
George Prior, BBQ Dragon